Paid Social Ads Glasgow | Grant McArthur

Meet Your Audience Where They Are with A Paid Social Agency

We create scroll-stopping and authentic content that delivers true value to your audience and moves them through the funnel in that manner.

No Two Platforms are the Same

We understand the value of catering to every unique social media channel.

Meet your audience on the platforms they live on with the right ad at the right time, and tap into the unique advantages of each paid social platform. We have experts in TikTok, Instagram, Facebook, Reddit, LinkedIn, Snapchat, Youtube and Twitter that merge creativity with data to connect you with your customers.

Find the Right Platform at the Right Moment

Tapping into historical data to reach audiences most similar to your existing consumer base.

Whether your business goal is building brand awareness, growing a community, or driving conversions, we will craft integrated, data-driven marketing campaigns to help you reach your exact goals. Using insights and continuous learnings from platform data, we put your brand in front of your target audience at the right place and the right time to deliver results.

Our Paid Social Ads Tactics:

Facebook ads
TikTok ads
Instagram ads
Twitter ads
Snapchat ads
Linkedin ads

Youtube ads
Pinterest ads
WhatsApp ads
Reddit ads
Spotify ads
Campaign structure

Rapid experimentation
Copy optimisation
Multimedia content creation
Audience segmentation
Paid social reporting

Frequently Asked Questions (FAQs)

What results can I expect to achieve with a paid social media agency?

We leverage Paid Social as a key channel for growth experimentation to test and iterate on variations of copy and visual design that prove to be the most impactful for our clients. We strategically spend advertising dollars on a variety of social networks (Facebook/Instagram, TikTok, Pinterest, Reddit, Twitter, Snapchat etc.) to deliver the right message, to the right audiences, at the right time in order to increase brand awareness, website traffic, and lead generation.

What can social media advertising services do for my business?

Tapping into a diverse mix of social networks helps you reach the unique user bases of each channel, giving you the opportunity to promote your product or service to millions of potential customers for a fraction of the price. Hiring us as your Paid Social agency will put you ahead of the competition and will help you get the most out of your paid social strategy

What makes your Paid Social marketing strategy different?

We have expertise in social media ads across all social network platforms, including Facebook, TikTok, Snapchat, WhatsApp, Instagram, Twitter, Pinterest, and Reddit. This expertise, along with our rapid experimentation framework, puts us in a unique position to help you find audiences and the proper social channels for your brand. Our experiments allow us to quickly identify the most impactful mix of channels, audiences, messaging, and design that perform at every stage of the funnel.

What is the key challenge with Paid Social that you can help me overcome?

Similar to other marketing channels, competition has increased across the most prevalent social channels over the last few years, which has in turn led to increased costs. Our unique approach lies in leveraging a variety of social channels, rather than putting all advertising dollars behind Facebook/Instagram. Especially in light of the iOS 14 changes, we have been nimble in spearheading channel diversification for our clients, leading to deeper and more holistic insights that drive our growth strategies. Finding resources to understand and manage across all the available social media platforms is no easy task. Working with a social media marketing agency like us can help build a strategy that leverages the strengths of various social channels (based on the client goals) in order to drive impactful results.

Ready to take your social marketing to the next level with our Ad services?